It is week fifteen of the SEO hero competition launched by Wix. It has another nail biting week to go before it enters its climax.
This feels like a pregnancy and if you are a competitor in this contest, you might well find yourself acting like an expectant mother. Rubbing your swollen website and obsessively checking the calendar for the due date.
Fortunately, if the Wix SEO challenge was to be likened to a pregnancy, at least this one will be delivered by caesarean section, because there is no doubt to when it will all kick off!
So, with little over a week to go, what should you be doing in order to prepare for the great fight ahead?
Well, apart from dry cleaning your SEO super hero costume and leaving a space on your desk for the trophy?
Our advice would be to watch, listen and check very carefully.
One would imagine that Wix don’t really want to part with their money and you don’t want to come a cropper on some niggling technical point that you didn’t see buried in the small print – so read it!
The chances are that if you have got this far, without being disqualified, that you are in with a chance.
So what else should you do, at this late stage at the SEO hero contest?
Well, plenty, we reckon. But the first thing would be to keep on generating great content.
Keep on keeping on, with the blog posts and other output, maintaining the quality throughout. Remembering to ensure that all the content is unique, well optimised and original.
Even if you think it will only be read by a lonely Google bot, don’t despair. You need to design your site primarily for a human being, because at the end of the day, they’re who really matter in this contest.
All the usual rules apply for trying to get to the top of the pile and become the search engine optimization winner. It is no different because it is a competition just like what an seo company in new york would do to all their clients.
You need to secure your site against any potential attacks (and let’s face it, there are plenty who may have a motive out there to do this).
Make sure that your site is mobile friendly, because, if you didn’t already know, this really matters to Google when it comes to page rankings. It is also helpful to anyone wanting to actually read your website on a mobile device!
Ensure that your site works properly on Chrome, as this is what the organisers say they will be using to judge and, incidentally, they will perform the search on a desktop device.
Anything else you should do to prepare, well, probably about a million, but suffice to say you may want to prioritise certain things, such as the quality of your linkage and the sites you have linked to.
This is a confusing topic, though, with there being no real way of knowing exactly how the judges will decide which links are ‘genuine’ and which ones are sly ways of boosting your sites rankings.
One thing is for sure, though, you should treat this competition as an example to your clients and even if you do not win, maintain integrity throughout!
Not long to go now, so good luck on the ‘final push’!